Helping families and athletes navigate the changing NIL landscape with clarity and confidence—because the game must be played, even when the score is nil.
Beyond the Big Bucks: How Small Businesses and Non-Major Sport Athletes Are Winning at NIL
Reading in e-mail? View in your browser instead Picture this: While mega-brands throw millions at star football quarterbacks, a small Baltimore bagel shop is changing the NIL game one breakfast sandwich at a time. Welcome to the scrappy, creative world of NIL deals that actually make sense for everyone involved. The Towson Tigers and Their Bagel Buddies At Bagel Works in Baltimore, owner Samantha Giancola had a brilliant idea. Instead of competing with deep-pocketed corporations offering...
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